Boyne's Legendary Bernie Friedrich Among 2021 Michigan PGA Special Award Winners
Bernie Friedrich, Senior Vice President of Golf at BOYNE Resorts, has captured the first Golf Executive of the Year award by the Michigan PGA.
By Brian Weis
The honor bestows special recognition on a PGA Golf Professional who has performed outstanding services for a multiple facility/course management/ownership operation, allied association, or golf industry executive management position. As one of the highest honors the PGA can bestow, candidates must possess outstanding qualities of leadership, vision, courage, strong moral character, and a substantial record of service to the Association and the game of golf.
"I am thrilled to receive this award," says Friedrich, a 38-year PGA member who oversees BOYNE Golf's 13 courses and semi-private clubs in Michigan, Maine, and Montana that includes all staff, course agronomy and marketing nationwide plus two golf membership groups-Bay Harbor Golf Club and Country Club of Boyne. "It's such an honor to be recognized for helping BOYNE become the premier golf destination in the Midwest. Our staff here is best-in-class and this award is every bit representative of their hard work as much as mine."
The Schondorf, Germany native moved to Michigan as a young boy. He's now in his 46th year working at Boyne, where he started as a golf professional. He was inducted into the Michigan PGA Hall of Fame in 2019, when he was also awarded the Bill Strausbaugh Award that recognizes a top PGA member for outstanding integrity and character, a significant contribution through mentoring fellow PGA professionals, and maintaining a high level of service, values and image within the organization. In addition, the Michigan PGA also honored him as the Professional of the Year twice (1998, 2001), and was recognized five times as Merchandiser of the Year (1990, 1991, 1992, 1995, 1996). He also serves on the Michigan PGA Employment Committee.
Friedrich is also a member of the Michigan Golf Hall of Fame and received the Lyle Leeke Distinguished Service Award (2018) from the Michigan Golf Course Owners Association (MGCOA) where he also serves on their Board of Directors. He was recognized by the American Junior Golf Association (A.J.G.A.) as the Golf Course Executive of the Year and serves on Adidas' Dassler Board.
In Northern Michigan, Friedrich is a founding member and past board member of the America's Summer Golf Capital, a founding member and board member of The First Tee of Northern Michigan and co-founder of the Harbor Cup Fund, a charitable fund that has raised over $525,000 since its inception in 1997.
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Revised: 08/25/2021 - Article Viewed 3,373 Times
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About: Brian Weis
Brian Weis is the Publisher of GolfTrips.com, a network of golf travel and directory sites including GolfWisconsin.com, GolfMichigan.com, ArizonaGolfer.com, GolfAlabama.com, etc. Professionally, Brian is a member of the Golf Writers Association of America (GWAA), International Network of Golf (ING), Golf Travel Writers of America (GTWA), International Golf Travel Writers Association (IGTWA) and The Society of Hickory Golfers (SoHG). In 2016, Brian won The Shaheen Cup, an award given to a golf travel writer by his peers.
All of his life, Brian has been around the game of golf. As a youngster, Brian competed at all levels in junior and high school golf. Brian had a zero chance for a college golf scholarship, so he worked on the grounds crew at West Bend Country Club to pay for his University of Wisconsin education. In his adult years, his passion for the game collided with his entrepreneurial spirit and in 2004 launched GolfWisconsin.com. In 2007, the idea for a network of local golf directory sites formed and GolfTrips.com was born. Today, the network consists of a site in all 50 states supported by national sites like GolfTrips.com, GolfGuide.com and GolfPackages.com. It is an understatement to say, Brian is passionate about promoting golf and golf travel on a local, regional, national and international level.
On the golf course, Brian is known as a fierce weekend warrior that fluctuates between a 5-9 handicap. With a soft fade, known as "The Weis Slice", and booming 300+ drives, he can blast it out of bounds with the best of them.
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